Humber’s Public Relations Committee is hosting a conference to help bloggers enhance their online presence.
The college’s Second Annual Bloggers Conference is an event run by Humber public relations students and is set to help aspiring, or current bloggers create, and maintain a presentable blog.
President of the Humber PR Committee, Hilary Flint, said the members of the committee utilized their Facebook page and asked students who they wanted to hear at the upcoming gathering on Oct. 20 at Lakeshore campus.
“We wanted to cover a variety of interests so we tried to get bloggers from different sectors. We have travel, lifestyle, fashion and music/entertainment this year,” Flint said.
Food and lifestyle blogger, Daniel Desforges, had a passion for food that translated to create his Do The Daniel blog. “It offers an authentic voice and people turn to us because they trust us,” said Desforges. Desforges and fiancé, Julio Reyes of Fashionights.com will be presenting together on how they continue to stay relevant within the blogging world, and informing students about what it’s like to work in public relations.
Desforges said the bloggers’ event is beneficial to a large demographic of .students.
“At the end of the day, the world of blogging is undergoing transitions. I think that media students will take what we have to offer and our experiences, and take that into their future careers.” Desforges said he advises new bloggers to, “speak to what your strength is and represent that properly.”
Adventure and travel vlogger (video blogger), and writer of the Hopscotch the Globe blog, Kristen Sarah, thinks the upcoming bloggers’ event is a great way for her to connect with her current readers and viewers.
“I know I had so many questions when I first started blogging, especially about the business side of things, and it would be nice to answer that for other people,” said Sarah.
She said that although blogging can be tedious, it is important “to invest your time and money into it in order for it to happen.”
The Second Annual Bloggers Conference will take place on Oct. 20 from 7 p.m. to 10 p.m. The event will be located at Humber’s Lakeshore campus auditorium in the A/B building.